Our people
Aisha Rahman
Senior Consultant
Aisha specialises in consumer insights, brand strategy and organisational research. She previously worked as a Manager at Accenture Strategy and as Insights Lead at Unilever, giving her strong experience on both the consulting and client sides of major consumer and corporate questions.
Education
- MBA, London Business School
- BSc Psychology, University College London (First Class)
Career history
- Senior Consultant, Clarendon Intelligence (2022–present)
- Manager, Accenture Strategy, London (2018–2022)
- Insights Lead, Unilever, London (2015–2018)
- Research Executive, global insights agency (2013–2015)
Selected expertise
- Led brand-equity, architecture and portfolio studies for consumer organisations
- Directed organisational and cultural research for change programmes
- Conducted multi-market consumer segmentation and customer-path studies
- Designed reputation and stakeholder-perception research programmes
Professional affiliations
- Member, Market Research Society (MRS)
- Member, ESOMAR
- Member, Association for Qualitative Research (AQR)